content marketing

6 Content Ideas For Newcomers To Facebook

6 Content Ideas For Newcomers To Facebook

Life can be tough in the beginning for businesses joining Facebook. What should you post about? Should you advertise? How can you get more likes? While advertising is a good idea in the…

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Linkedin Publishing Platform – Long-Form Posts

Linkedin Publishing Platform – Long-Form Posts

 

What is publishing long-form posts on Linkedin?

Some of you may have heard of (or even been granted early access) to Linkedin’s new Publishing platform which is gradually being rolled out over the…

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Using Metrics When Marketing Content

Many companies view metrics when content marketing in their own way to determine the type of content they should be displayed on their site. Being able to view and effectively use the various metrics available is an important part to…

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The era of buying Facebook likes is over

The era of buying likes on Facebook is over.

Facebook has announced changes to the Edgerank algorithm which will place a higher importance of engagement rates of status updates. The algorithm responds favourably to content which…

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The key to social media success

The key to social media success is simple: stop selling, start doing. Because actions speak louder than words.

Social media does not tolerate bullshit, flim flammery, lies and deceit. If you try to portray your brand as something it isn’t,…

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