The Voices of Social Media: Why you should be listening!
“Do you hear the people sing? Singing the song of angry men!”
There is a point to that lyric I am getting to, and it is this.
A big turn off for fans/ followers/ new & old customers is…
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Facebook users are bored, ads are not effective
Facebook is the most popular social media platform worldwide and has over 900m users globally. But has its lost its glitz?
A recent Reuters/Ipsos report finds that Facebook users are bored and its ads are not effective. Here…
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The 5 sins of social media marketing
Social media marketing is not rocket science. It’s just human interactions with new shiny tools. That’s it.
Run from any ‘social media expert’ who recommends you spend big $$$ on Facebook apps and start an Instragram # campaign without…
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The full service agency is dead. Long live the full service agency!
This blog post was originally written by Martyn and published in Marketing Mag.
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Social media is a game changer. And given the rate of change in our industry now is a good time to be thinking about the…
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Willy Wonka Foreshadows Social Media
Oh, the Noughties.
We’ll remember you fondly.
In the age of the internet boom, stuff was new…exciting…there was a sense of expressive freedom. Essentially, most things were FREE. People shared their own (and others) property at will.
Perhaps you could…
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Social media as a sales tool
Social media can be a powerful sales tool if you know how to unlock its potential.
Personally, I find the term ‘social media’ quite misleading; after all, media is something you buy but you certainly can’t buy your way…
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Social Media Strategy for B2B – June 2012 FRANkademy
Last Friday we held our 13th FRANkademy social media strategy workshop, focusing on social media strategy for B2B companies. The turnout was great – many thanks to all who came. Clearly there is a lot of interest in how…
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Australian’s social media usage evolves
Australian social media usage appears to be evolving, according to a 2011 survey by Tick Yes and Nine Rewards. A survey of 885 people aged 18 to 70+ from all around the country took part in a survey on social…
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Social Media Strategy for B2B – June 2012 FRANkademy
Last Friday we held our 13th FRANkademy social media workshop, focusing on creating strategies using social media for B2B companies. The turnout was great – many thanks to all who came. Clearly there is a lot of interest in…
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How to rock social media newcomer Pinterest
Greetings from Germany! I’m currently on vacation back home but the line between vacation and work got blurred when I couldn’t sleep one night and read this article about how French car manufacturer Peugeot rocks social media…
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