The drums are beating louder: Why marketers need to evolve beyond the linear
The drums are beating louder: Why marketers need to evolve beyond the linear
(This article was first published in Marketing Magazine’s blog on 25th November 2013)
In the last week we’ve heard from a senior marketing commentator that:…
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When social media is not social media
My latest post for Marketing Mag, looking beyond the tools, at what they’re really for: content delivery.
This article first appeared in Marketing Magazine, September 25 2012.
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Recently a client asked me if we could use…
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