Business in a connected age: first-mover advantage is up for grabs in most categories
(This article was first published in Marketing Magazine’s blog on 16th May 2014)
The thing that is driving massive change in businesses today is the fact that we’ve become connected in ways that haven’t previously existed.
No longer…
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Do you trust advertising?
Do you trust advertising?
Earning trust from your consumers is the ultimate goal for advertisers and is a sign of a successful campaign – but it’s not an easy thing to do. Nielsen conducted a report looking into the Trust…
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5 Mobile Marketing Myths Busted!
We bust 5 common mobile marketing myths and highlight the importance of mobile marketing for your brand.
1. You can only reach a young audience
Whoever told you this is a liar! Although 73% of those aged 18-29…
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How Social Media users are Interacting with Brands and Business on Social Media: Sensis Report 2013 – Part 3/3
Now if you are here I presume you have read part I & II of this epic 3 part blog post!
If not, here is what’s going on.
Sensis have released their 2013 social media report…
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How Social Media is Replacing Traditional Journalism: Infographic
How Social Media is Replacing Traditional Journalism
We already knew that social media was taking over, but here’s a fancy, entertaining infographic to show you how social media is replacing traditional journalism.
The infographic below reveals how social media has…
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Facebook Home for Android – Everything You Need To Know
Facebook Home
For your Android Phone – Here is everything you need to know
In our last fortnightly Frank Jam eNewsletter, we told you all about how the details of Facebook Home for Android was leaked, oops! Now, if you…
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Facebook Launches Unpublished Page Posts- How Brands Can Use It
Facebook launches Unpublished page posts
Well tell you what this is and what it means to advertisers & Facebook users.
Facebook’s focus at the end of March showed a shift and focus on features for brands and advertising…
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Facebook Rolls Out ‘Lookalike Audiences’- New Opportunities For Brands
Facebook cannot sit still this year! They again have introduced a new feature, this time directed to all brands/marketers.
Are you ready? Drum roll please…
LOOKALIKE AUDIENCES – A new way to reach potential audiences
For marketers, getting…
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Facebook Rumored to be Incorporating #Hashtag’s#
Last week, The Wall Street Journal announced that Facebook is said to be incorporating the infamous #hashtag# into its site by using the hashtag as a way to group conversations. Now so far this is just a rumor but most…
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How has crowdfunding evolved?
Last night on Twitter, via The Project, comedian and host Dave Hughes advised he was looking for a startup to get involved in. With 70,000 plus followers (and 190,000 plus of his own), The Project Twitter account is a…
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