Melbourne’s GPO digital communication strategy payoff – New website LIVE
After an elaborate digital strategy process (aka Immersion) we’re very proud to launch Melbourne’s GPO new website.How did we start? The brief was to create GPO’s online experience. Here’s what we did:
1. Created an annual digital strategy…
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Media innovation is in fashion for Saba
Australian fashion label Saba has turned to Scott Schuman (better known as fashion blogger The Sartorialist) to help promote their new denim collection. The New York based fashion commentator holds massive sway in fashion circles, with up to…
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Melbourne’s GPO Lexington Bar makes an appearance
Melbourne’s GPO Lexington bar opened its doors for the first time in a long time last night for the Harper’s BAZAAR and Belvedere Vodka Luxury Reborn 2009 Awards.
With a dress code “rock & roll couture” the evening was all…
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