FRANKademy is an introductory two hour session where we talk through the fundamentals of Social Business and you’ll come away wiser about:
- Why you should care about “Social”
- The new opportunity provided by integrating social media into your current business strategy
- The benefits of getting social right
- The best practices and tips for social business
- The potential and application of hero tools – Twitter, Facebook, Google+ and blogs
- How to engage your market better through effective use of the tools
- How to use the right metrics and tools for measuring social business success
- How the principles of social business strategy and engagement have been effectively applied (case studies)
“Thanks FRANkademy – it was a really informative afternoon and it was great to see presenters so passionate about social media. I learnt a lot and it has now sparked my creative juices for ways in which we can integrate social media strategy into our campaigns.”
- Edwina Torrens, Driving Edge
“Thanks FRANkademy – really enjoyed the session – I discovered I know more about the tools of social media than I realised, but the focus on business and retail applications was extremely useful. I’ll now be better equipped to plan social media strategy and then apply those tools.”
- Christie Kerr, Macquarie Radio
Next FRANkademy – Social Media Strategy & B2B
Come June, our FRANkademy session will focus on why social is important for B2B businesses in Australia. We will cover issues such as implementing a social business strategy, ROI, where and how to start. Through case histories and examples we will also provide you with an understanding of best practices with social.
Date: Friday, 1 June 2012
Time: 2 – 4pm (Drinks included)
Click here to find out more and register
Previous FRANkademys
Slides and notes are available for each of our previous sessions:
March 2012 FRANkademy – Retail & Social Business
Register your interest
Do not hesitate to let us know if you are interested in attending a FRANkademy session on any particular topic. We also offer bespoke sessions. contact us here