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5 Changes To The Facebook Page Layout

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5 Changes To The Facebook Page Layout With the ever changing digital landscape, it can sometimes be difficult to stay up to date with the latest information and changes. You may (or may not) have noticed subtle, yet important tweaks to your Facebook layout over the last few months. Don’t worry, you’re not going crazy!

A Snapshot Into How Australians Are Consuming Different Media & Entertainment

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How Australians Are Consuming Different Media & Entertainment How are Australian consumers interacting with the changing media, entertainment and technologies channels? Glad you asked! According to Deloitte’s 2014 Media Consumer Survey several of the highly anticipated “digital tipping points” have already arrived, as Australian media and digital preferences are changing. The report has focused on Australian consumers’ interaction

Insights Into The Changing World Of Chief Marketing Officers: IBM C-suite Study 2014

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Insights into the changing world of Chief Marketing Officers: IBM C-suite Study 2014 The world as CMOs (Chief Marketing Officers) know it is changing, which prompts the question: How are CMOs across the globe adapting to the digital transformation? Last week IBM released the first instalment of their 2014 Global C-suite Study - the seventeenth in the

The Reorientation of Marketing

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Marketing Revolution: the ‘Reorientation of Marketing’ It’s official: marketing and advertising rules have changed – forever! A digital transformation is forecast to completely transform and reorient the entire marketing industry, penetrating every subsector of the entertainment and media channels. This was highlighted in both PwC’s latest Australian Entertainment and Media Outlook, and their report with

Growing Screen and Video trends: Internet Trends Report 2014 – Part 4/4

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Screen and Video Growth This is the FINAL POST in our four-part blog series breaking down the internet findings released in Mary Meeker’s 2014 annual internet trends report! The first three posts focused on: What’s trending – Key internet trends Our Changing We Habits – Re-imagining online usage Big Data Trends This post will focus

Big Data Trends: Internet Trends Report 2014 – Part 3/4

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Big Data Trends for 2014 We have left you with a few days to process the piles of extremely interesting information regarding internet trends. So, it is now time to post PART THREE in our analysis of the findings outlined in Mary Meeker’s 2014 annual internet trends report. The first two posts focused on: What’s

How social media users are interacting with brands and business on social media: Sensis Report 2014 – Part 3/3

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Now if you are here I presume you have read part I & II of this epic 3 part blog post! If not, here is what’s going on. Sensis have released their 2014 social media report and it is JAM PACKED with so much vital information that we have had to split it up into three different posts for you! These posts will

How Australian businesses are using social media: Sensis Report 2014 – Part 2/3

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Sensis have released their 2014 social media report and it is JAM PACKED with so much vital information that we have had to split it up into three different posts for you! These posts will focus on stats and facts about… How, when, where & why Australians are using social media How Australians businesses are using social media How users are interacting with

How, When, Where & Why Australian’s are accessing Social Media: Sensis Report 2014 – Part 1/3

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Sensis have released their 2014 social media report and it is JAM PACKED with so much vital information that we have had to split it up into three different posts for you! These posts will focus on stats and facts about… How, when, where & why Australians are using social media How Australians businesses are using social media How users are interacting with

Our Changing Web Habits: Internet Trends Report 2014 – Part 2/4

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Re-Imagining Online Usage in 2014 This is the second of four blog posts analysing the findings outlined in Mary Meeker’s 2014 annual internet trends report. This post will focus on how the internet is changing our way of communication, apps, distribution channels, daily activities, money, and an industry vertical in the internet.   Messaging and Communications

What’s Trending: Internet Trends Report 2014 – Part 1/4

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Key Internet Trends for 2014 Mobile internet usage is growing at an extremely rapid rate, day-to-day practices are being completely transformed, and marketers are spending money in the wrong areas. All of these were findings presented in Mary Meeker’s 2014 annual report which highlights interesting global internet trends. Over the next few weeks we will be

The Power of a Hashtag

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The Power of a Hashtag Twitter has always been praised as a communications platform offering real-time conversation; whether that be about sport matches (did you see Carlton beat Adelaide? Go Blues!), celebrities *Yawn* Kimye’s wedding, and the latest Game of Thrones Episode #GOT #Joffreydead. However Twitter also delves into more complicated topics such as politics,

5 digital shifts that are changing businesses

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5 digital shifts that are changing businesses   1. Device shift – from PCs to smartphones/ tablet devices. We are now seeing smart phones in everyone’s hands, with a reported 65% of Australians owning one. Australia now ranks second in the world in terms of smartphone penetration! But it’s not just smart phones taking over.

How Australian Businesses are Using Social Media: Sensis Report 2013 – Part 2/3

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Sensis have released their 2013 social media report and it is JAM PACKED with so much vital information that I have had to split it up into three different posts for you! My posts will focus on stats and facts about… How, when, where & why Australians are accessing social media How businesses are using social media How users are interacting

Twitter Launches its New #Music App

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Twitter Launches its New #Music App If you have subscribed to our, Frank Media ‘Frank Jam’ fortnightly eNewsletter, you would have known way back in March that Twitter began development of a #Music app. Now, if you missed this, I highly recommend you sign up to our Frank Jam so that you can read all our blog highlights as

How Social Media is Replacing Traditional Journalism: Infographic

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How Social Media is Replacing Traditional Journalism We already knew that social media was taking over, but here’s a fancy, entertaining infographic to show you how social media is replacing traditional journalism. The infographic below reveals how social media has developed everyday news into a social beast, which is what journalists always wanted it– a

Facebook Launches Unpublished Page Posts- How Brands Can Use It

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Facebook launches Unpublished page posts Well tell you what this is and what it means to advertisers & Facebook users. Facebook’s focus at the end of March showed a shift and focus on features for brands and advertising (about time some may say). Continuing their trend of improving target markets since the Lookalike Audience feature, this time Facebook

How People Use Twitter: Brandwatch Report

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Brandwatch have produced a report that highlights some interesting findings about how people are currently using Twitter. This study was conducted in late 2012 and uses data complied from over 10,000 randomly selected tweets from a two month period. This report was put together to assist businesses to understand and embrace Twitter as a communication

Social Media for the Enterprise: A Business Case Video

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Social media has been the fastest adopted medium in human history! Never before has a new way of communicating had such a profound impact on the way people live their lives. To further explore the global social media phenomenon, HootSuite have put together a short video called, ‘Social Media for the Enterprise: A Business Case’

Twitter Marketing: How to Approach Twitter in your Business

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Twitter Marketing: How to Use Twitter in Your Business We have talked to you about getting your business started on Pinterest but today we would like to explore how Twitter can be used in businesses and some of the benefits of getting your business on Twitter. We will also share some tips from author &

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