Thank you for coming here and welcome to 2008.
We hope you enjoy your juicy pineapple, a universal symbol of welcome for over 500 years.
To the people of the Caribbean, the pineapple symbolized hospitality, and the Spaniards soon learned they were welcome if a pineapple was placed at the entrance to a village. This symbolism spread to Europe, courtesy of Christopher Colombus in 1493 and then to Colonial North America, where it became the custom to carve the shape of a pineapple into the columns at the entrance of a plantation.
Seafaring captains used to impale fresh pineapples, souvenirs of their lengthy travels, to tropical ports atop the porch railings of their homes when they returned. It was a symbol that the man of the house was home and receiving visitors. Families would set a fresh pineapple in the centre of the table as a colourful centrepiece of a festive meal, especially when visitors joined them in celebration symbolizing the utmost in welcome and hospitality.
This communal symbol of friendship and hospitality also became a favourite motif of architects, artisans and craftsmen often announcing the hospitality of a mansion with carved wood or moulded mortar pineapples on its main gate posts. Today pineapples can be seen carved on bedposts, headboards, backs of chairs, front doors of homes, towns’ welcome signs, atop rooftops, weather vanes of important public buildings, sculpted into door lintels, stenciled on walls, carpets, china and in metalwork and needlework.
Please enjoy your pineapple.

Fabulous New Years Gift Frankers!
Just tucking into a tasty pineapple morning tea now. Our Network family has set a fresh pineapple in the centre of the office recognising your welcome and hospitality.
Thanks very much!
cheers,
Bre, Tim and John
by Breanna, Tim and JO on January 23rd, 2008 at 11:06 am
Dear FRANk,
Well I can see you’ve got a lovely pair of Pineapples…thank you for the lovely delivery.
Wishing you all the best of luck in this the year of the Rat (not sure how that relates to Pineapples?!)
Mucho gracias,
Tracey
by Tracey on January 23rd, 2008 at 2:04 pm
[…] week, FRANk sent 160 pineapples to client, partners, and suppliers as a Welcome to 2008 gesture (blog post). On the pineapples, all we attached was a link to our newly designed blog that was also launched […]
by FRANkthoughts » Blog Archive » The Results on January 30th, 2008 at 12:54 pm
Hi Martyn,
A very belated thank you for our pineapple! One of the best direct mail pieces we have ever received.
From the team at Marketing magazine
by Kylie Flavell on April 1st, 2008 at 11:42 am