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Social Media Statistics Australia – August 2014

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Social Media Statistics Australia – August 2014 Statistics compiled by SocialMediaNews.com.au for August 2014. Social Media Statistics Australia – August 2014 1. Facebook – 13,400,000 users (steady) 2. YouTube – 13,000,000 UAVs 3. WordPress.com – 6,100,000 4. Tumblr – 4,600,000 5. LinkedIn – 3,900,000 6. Blogspot – 3,050,000 8. Twitter – 2,791,300 Active Australian Users 7. Instagram – 2,060,000 Active Australian Users 9.

3 Things Worth Noting in Social Media This Week: Pinterest Analytics Tools, Facebook Events Promotional Tools, Twitter Promoted Video

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This week in the wonderful world of social media… Here are the latest noteworthy changes in social media this week which we felt you should know about: 1. Pinterest releases analytics tool 2. Facebook releases event promotional tools 3. Twitter introduces promoted video Pinterest releases analytics tool for businesses Pinterest has announced a new analytics

5 Simple Tips For Increasing Twitter Engagement

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5 Simple Tips For Increasing Twitter Engagement Twitter is a unique, fast-paced social media channel. Due to this, it can be hard to constantly create new ideas to increase your engagement. We’ve done a little digging and found that often, going back to basics can be your best bet. The following 5 points are simple,

Two major updates for Facebook Newsfeed

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Two more changes for Facebook’s Newsfeed this week: This week saw (even more!) major changes to Facebook’s News Feed and what they will give prominence to. While this will result in a better experience for users, brands will have to get in line when it comes to what they say and how they post their updates.

5 Changes To The Facebook Page Layout

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5 Changes To The Facebook Page Layout With the ever changing digital landscape, it can sometimes be difficult to stay up to date with the latest information and changes. You may (or may not) have noticed subtle, yet important tweaks to your Facebook layout over the last few months. Don’t worry, you’re not going crazy!

Instagram Introducing Analytics Dashboard for Advertisers

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Instagram Analytics for Ads: A welcome addition to the new image based ad platform. With the not so recent news of the Instagram takeover by Facebook, and the inevitable introduction of Instagram ads that the takeover was bound to bring, everyone’s favourite photo sharing network are now upping their offering with the level of analytics

7 Reasons Why Your Business Should Be On LinkedIn

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7 reasons why your business should be on LinkedIn Is your business on LinkedIn? If you answered no, then why not? And if you answered yes, then it’s time to start paying attention to your company LinkedIn profile. Many businesses and business professionals perceive LinkedIn to be just a network for job hunting and recruiting.

3 Things Worth Noting In Social Media This Week: Facebook Forces Messenger, Messaging Pinterest Pins, Google+ Bot & Spider Filtering

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Things that caught our eye in the world of social media this week… There have been several noteworthy changes rolled out in social media of late that we felt were worthy of a write up. Our pick for the top three: 1. Facebook forcing users to download Messenger 2. Pinterest enabling messaging of Pins 3. Google+

A Snapshot Into How Australians Are Consuming Different Media & Entertainment

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How Australians Are Consuming Different Media & Entertainment How are Australian consumers interacting with the changing media, entertainment and technologies channels? Glad you asked! According to Deloitte’s 2014 Media Consumer Survey several of the highly anticipated “digital tipping points” have already arrived, as Australian media and digital preferences are changing. The report has focused on Australian consumers’ interaction

Insights Into The Changing World Of Chief Marketing Officers: IBM C-suite Study 2014

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Insights into the changing world of Chief Marketing Officers: IBM C-suite Study 2014 The world as CMOs (Chief Marketing Officers) know it is changing, which prompts the question: How are CMOs across the globe adapting to the digital transformation? Last week IBM released the first instalment of their 2014 Global C-suite Study - the seventeenth in the

Social Media Statistics Australia – July 2014

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Social Media Statistics Australia – July 2014 Statistics compiled by SocialMediaNews.com.au for July 2014. Social Media Statistics Australia – July 2014 1. Facebook – 13,400,000 users 2. YouTube – 12,900,000 UAVs 3. WordPress.com – 6,200,000 4. Tumblr – 4,800,000 5. LinkedIn – 3,900,000 6. Blogspot – 3,050,000 8. Twitter – 2,791,300 Active Australian Users (new calculation below) 7. Instagram – 2,060,000 Active Australian

Three Things Worth Noting in Social Media This Week

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This week in the wonderful world of social media… Twitter, LinkedIn and Facebook have all been busy rolling out new updates and features that have caught our eye. The updates we are focusing on are: 1. Twitter introduces organic tweet analytics 2. LinkedIn reveal update allowing users to add SlideShare to their LinkedIn profile 3.

How to Develop Engaging Content to Build your Brand

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What makes your content stand out? The world is social. The relationship between brands and customers is no longer one way communication; we have developed from companies telling us what to think to consumers taking control. The tone of the conversation has developed from ‘buy this, buy this’ to being about content in real time,

The Reorientation of Marketing

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Marketing Revolution: the ‘Reorientation of Marketing’ It’s official: marketing and advertising rules have changed – forever! A digital transformation is forecast to completely transform and reorient the entire marketing industry, penetrating every subsector of the entertainment and media channels. This was highlighted in both PwC’s latest Australian Entertainment and Media Outlook, and their report with

Australian Teenagers Facebook Behaviour 2014

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Are Australian teenagers really leaving Facebook? There has been much speculation about the activity of teens on Facebook with many articles headlines warning marketers of the ‘danger’ of a dying target market on the network. You’ve probably come across headlines such as “Facebook admits teens not as active on network”, “Facebook is dead and buried to teens” and

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