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Digital, Social & Mobile 2015 – 12 months of growth

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This mammoth report was published last week featuring a whole host stats from around the world on internet usage, social media consumption, e-commerce and more. It highlights a massive year for the digital world in 2014 and points towards even more growth in the year ahead. The report from WeAreSocial covers more than 240 countries around the world, and

No ‘haters’ with 2 million views in 2 days

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If you’re a regular reader of our blog, you’ll know we’re big fans of video content here at FRANk. And even though it’s still only the first month of 2015, we’ve seen some great video content getting even better views. One of our favourites of the year so far is This Girl Can, a fitness

Social Media Statistics Australia – December 2014

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Social Media Statistics Australia – December 2014 Statistics compiled by SocialMediaNews.com.au for December 2014. Social Media Statistics Australia – December 2014 1. Facebook – 13,600,000 users (steady) 2. YouTube – 13,300,000 UAVs 3. WordPress.com – 6,100,000 4. Tumblr – 4,700,000 5. Instagram – 4,000,000 Monthly Active Australian Users (Facebook/ Instagram data) 6. LinkedIn – 3,200,000 7. Blogspot – 2,950,000 8. Twitter –

Your Ultimate Social Media Cheat Sheet for 2015

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Because there’s nothing worse than ill-fitting imagery representing your brand. If you struggle to keep up with all the updates to the many social media networks you’re running for your brand, as well trying to keep on top of what the latest social platform all of your customers are on; chances are keeping on top

What Do People Expect From Brands On Social Media?

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 The Social Lifecycle Above is an informative SlideShare presentation by HubSpot which looks at new consumer insights on using social media to improve your marketing, sales and service. The study asked 569 consumers how social media changes the way they buy and interact with brands. As more and more businesses continue to join social media, it’s

Dark Social – The Missing Link Of Online Sharing

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RadiumOne study reveals interesting information into online sharing Have you heard of dark social? A recent study from RadiumOne helps shine light on the value of the dark social opportunity for advertisers, marketers and publishers while providing an in-depth understanding of online sharing attitudes and behaviours. Let’s start by first defining what dark social actually is.

3 Things Worth Noting In Social Media This Week

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This week in the wonderful world of social media…  Here are the latest noteworthy changes in social media this week which we felt you should know about: 1. Facebook Search Update 2. Shoppost for Amazon Webstore 3. App Annie Audience Intelligence Facebook now lets you search for old photos and posts “Remember when we took that

How Twitter Drives Sales During The Holiday Season

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Twitter research finds encouraging information about how Tweets drive sales Whether you love it or hate it, the festive season is upon us and for retailers this marks their busiest time of year with Aussies tipped to spend a whopping $43 billion during the trading period. Even if you’re not spending your weekends at crowded

Will Twitter Offers bring an end to the coupon code?

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Twitter have been rolling out update after update recently… Each week is seeing a new means of allowing brands to reach their Twitter followers in more exciting ways. Although Twitter have been somewhat quiet on the social business front up until a few months ago, it seems that this ‘quiet’ time has been spent developing

Social Media Statistics Australia – November 2014

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Social Media Statistics Australia – November 2014 Statistics compiled by SocialMediaNews.com.au for November 2014. Social Media Statistics Australia – November 2014 1. Facebook – 13,600,000 users (steady) 2. YouTube – 13,200,000 UAVs 3. WordPress.com – 6,000,000 4. Tumblr – 4,500,000 5. LinkedIn – 4,500,000 6. Instagram – 4,000,000 Monthly Active Australian Users (Facebook/ Instagram data) 7. Blogspot –

Facebook updates its Terms and Policies… Yes, again

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But wait, this time it’s to help you understand how Facebook works and how you can control your information. Thursday morning, as you logged onto Facebook at your desk, or on your daily commute to the grindstone, you probably got a little notification where for a miniscule of a second your heart skipped a beat

Facebook Looks To Overtake YouTube And Compete With Linkedin

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Facebook want it all… There’s no denying that Facebook is the dominant social media platform however when it comes to video sharing, one naturally thinks of YouTube as the major player whereas Linkedin is the first to mind when talking about business-related social platforms. Well, this may be about to change as YouTube comes under

Amazon Looks To Crush Australia’s E-commerce – Netflix Arrives In March 2015

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Amazon to pose a major threat while Netflix touches down in March 2015 Last month we spoke about Amazon Fresh, Amazon’s grocery and non-grocery home delivery service which is currently operating in the US but looks to be on the move to Australia very soon. More information to support Amazon’s movement has recently come to

3 Things Worth Noting In Social Media This Week

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This week in the wonderful world of social media…  Here are the latest noteworthy changes in social media this week which we felt you should know about: Twitter – Small Business Planner Instagram photo caption update Facebook “Say Thanks” videos Twitter Introduces Small Business Planner App With the holiday season quickly approaching, Twitter has realised

Outdoor Advertising – The Digital Takeover

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Why Digital Is The Future Of Outdoor Advertising I know the term ‘Digital Transformation’ gets thrown around a lot but it has never been more appropriate than right now! The days of static billboards may not be dead, but they’re definitely under siege by their digital counterparts. You may be wondering why this shift is

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