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3 Things Worth Noting In Social Media This Week

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This week in the wonderful world of social media… Here are the latest noteworthy changes in social media this week which we felt you should know about: New Benchmarking reports for Google Analytics Facebook adds view counts for videos SlideShare updates Android app Google Analytics Benchmarking Reports Google Analytics has announced new Benchmarking reports which

The Importance Of Social Media Customer Service

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The Importance Of Social Media Customer Service: As more and more businesses join social media, it is inevitable that customers will continually turn to these channels to ask questions, give feedback and possibly make complaints. Ensuring your business responds to all of these with exceptional customer service skills is crucial in determining how your brand

Twitter introducing ‘Buy Now’ button

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Buy now option coming to a tweet near you! In what came as a surprise to very little, Twitter announced this week that it is to begin rolling out a ‘Buy Now’ button on its social network. It was no huge surprise, as in recent months tweets had appeared with an embedded ‘buy now’ button

6 Content Ideas For Newcomers To Facebook

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6 Content Ideas For Newcomers To Facebook Life can be tough in the beginning for businesses joining Facebook. What should you post about? Should you advertise? How can you get more likes? While advertising is a good idea in the beginning to establish yourself an audience (check out our post on Facebook Advertising), choosing the

Linkedin Publishing Platform – Long-Form Posts

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Linkedin Publishing Platform – Long-Form Posts   What is publishing long-form posts on Linkedin? Some of you may have heard of (or even been granted early access) to Linkedin’s new Publishing platform which is gradually being rolled out over the coming months. For those of you who haven’t, this new feature will give members a

Australian Multi-Screen Report Q1 2014 – Nielsen Research

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Australian Multi-Screen Report Q1 2014 – Nielsen Research The Australian Multi Screen Report Q1 2014 conducted by The Nielsen Company, takes a look at evolving viewing patterns across different age groups while also updating the take-up rates of internet-connected devices in Australian homes. Key Findings: Viewing of broadcast television is consistent with Australians watching on

Social Media Statistics Australia – August 2014

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Social Media Statistics Australia – August 2014 Statistics compiled by SocialMediaNews.com.au for August 2014. Social Media Statistics Australia – August 2014 1. Facebook – 13,400,000 users (steady) 2. YouTube – 13,000,000 UAVs 3. WordPress.com – 6,100,000 4. Tumblr – 4,600,000 5. LinkedIn – 3,900,000 6. Blogspot – 3,050,000 8. Twitter – 2,791,300 Active Australian Users 7. Instagram – 2,060,000 Active Australian Users 9.

3 Things Worth Noting in Social Media This Week: Pinterest Analytics Tools, Facebook Events Promotional Tools, Twitter Promoted Video

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This week in the wonderful world of social media… Here are the latest noteworthy changes in social media this week which we felt you should know about: 1. Pinterest releases analytics tool 2. Facebook releases event promotional tools 3. Twitter introduces promoted video Pinterest releases analytics tool for businesses Pinterest has announced a new analytics

5 Simple Tips For Increasing Twitter Engagement

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5 Simple Tips For Increasing Twitter Engagement Twitter is a unique, fast-paced social media channel. Due to this, it can be hard to constantly create new ideas to increase your engagement. We’ve done a little digging and found that often, going back to basics can be your best bet. The following 5 points are simple,

Two major updates for Facebook Newsfeed

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Two more changes for Facebook’s Newsfeed this week: This week saw (even more!) major changes to Facebook’s News Feed and what they will give prominence to. While this will result in a better experience for users, brands will have to get in line when it comes to what they say and how they post their updates.

5 Changes To The Facebook Page Layout

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5 Changes To The Facebook Page Layout With the ever changing digital landscape, it can sometimes be difficult to stay up to date with the latest information and changes. You may (or may not) have noticed subtle, yet important tweaks to your Facebook layout over the last few months. Don’t worry, you’re not going crazy!

Instagram Introducing Analytics Dashboard for Advertisers

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Instagram Analytics for Ads: A welcome addition to the new image based ad platform. With the not so recent news of the Instagram takeover by Facebook, and the inevitable introduction of Instagram ads that the takeover was bound to bring, everyone’s favourite photo sharing network are now upping their offering with the level of analytics

7 Reasons Why Your Business Should Be On LinkedIn

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7 reasons why your business should be on LinkedIn Is your business on LinkedIn? If you answered no, then why not? And if you answered yes, then it’s time to start paying attention to your company LinkedIn profile. Many businesses and business professionals perceive LinkedIn to be just a network for job hunting and recruiting.

3 Things Worth Noting In Social Media This Week: Facebook Forces Messenger, Messaging Pinterest Pins, Google+ Bot & Spider Filtering

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Things that caught our eye in the world of social media this week… There have been several noteworthy changes rolled out in social media of late that we felt were worthy of a write up. Our pick for the top three: 1. Facebook forcing users to download Messenger 2. Pinterest enabling messaging of Pins 3. Google+

A Snapshot Into How Australians Are Consuming Different Media & Entertainment

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How Australians Are Consuming Different Media & Entertainment How are Australian consumers interacting with the changing media, entertainment and technologies channels? Glad you asked! According to Deloitte’s 2014 Media Consumer Survey several of the highly anticipated “digital tipping points” have already arrived, as Australian media and digital preferences are changing. The report has focused on Australian consumers’ interaction

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