Beth Hawkins

Instagram Story Advertising

Instagram Story ads appear between stories, which take up the full screen creating an immersive viewing experience. This new ad type is rolling out to all businesses globally, but there are some key pointers to note for this new ad…

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Facebook Collections

Facebook’s new Shopping Mobile Format ‘Collection’

Facebook have quickly recognised the growth of mobile commerce and video, as a recent report highlighted that ¾ consumers purchase decisions are influenced by videos on social media.

Well, cue Facebook’s new ad format…

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Latest Top YouTube Videos

YouTube is the top choice of online video content in Australia, with 70% of the population preferring to watch video on YouTube than any other platform.

Check out what’s been trending in Australia and New Zealand as of late to…

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