Social Media Image Dimensions: All you need to know

In the world of Social Media size does matter…

Visuals are your key to success on social media platforms. But, unfortunately not every image you attach to a Facebook post or Tweet will result in an increase of engagement. The quality of your uploaded image and text can determine the success of engagement, and having the correct image dimensions ensures that your images are being projected effectively.

As a brief outline sites such as Facebook, Twitter and LinkedIn commonly use landscape, whereas Pinterest and Google+ follow a portrait style.

Here is a breakdown of the image dimensions for the leading social media sites to ensure that your image always looks high quality.



If your cover photo hasn’t updated yet, expect it to do so in the coming weeks to look something like this…

cover photo


Page Cover Image:

  • 851 pixels wide x 315 pixels tall

Profile Photo:

  • 160 x 160 pixels but must be at least 180 x 180 pixels to upload.

Website Link Images:

  • 476 x 249 pixels.

Photo Post Image:

  • News Feed image size: 1,200 x 900 pixels
  • Image ratio: 4:3


Facebook Ad Images

Example of how Facebook’s Multi Product Ads can look

If you’re promoting your images with a spend, make sure they look good! All ad imagery must adhere to the 20% text to image ratio guideline.

Clicks to Website Ads:

  •  1,200 x 628 pixels
  • Carousel Ads:
    •  600 x 600 pixels
    • Image ratio: 1:1

Page Post Engagement Ads:

  • 1,200 x 900 pixels

Website Conversion Ads:

  • 1,200 x 628 pixels

Video View Ads:

  • 1,200 x 675 pixels

App Installs:

  •  1,200 x 628 pixels
  • Image ratio: 1.9:1

For more Facebook dimensions Click here



coke twitter

Example of Twitter Profile

Header Image:

  • 1500 pixels wide x 500 pixels high

Profile photo:

  • 400 pixels wide x 400 pixels high

Ad images:

  • 560 pixels wide x 150 pixels high



Professional Profile Image:

  • 1,000 pixels wide x 425 pixels high

Profile Photo:

  •  1400 pixels wide x 425 pixels high

Company Page Banner and Logos:

  • 646 pixels wide x 220 pixels high

Ad Images:

  • 50 pixels wide by 50 pixels high



google +

Get creative with the layout of your Google+ Page

Cover Photo:

  •  480 pixels wide x 270 pixels high

Profile Photo:

  • 1080 pixels wide x 608 pixels high



While YouTube is focused on Video, there are some dimensions listed on the Youtube site

Ad Images:

  • 1280 pixels wide x 720 pixels high



pinterest exmample

Size your board images to showcase your products

Profile photo:

  • 165 pixels wide by 165 pixels high

Board Cover Image:

  • 217 pixels wide by 147 pixels high

Pinterest offers a promoted pins guide which can be used for all your pins




  • 110 pixels wide x 110 pixels high

Post images:

  • 1936 pixels wide x 1936 pixels high

Having the correct image dimensions can determine the success of your online activity and the professional presence of your brand online, so make sure you get all of your sizing correct!

copyright FRANk Media 2018