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Home Blog Social Media: Social Media Statistics – January 2016
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Statistics compiled by SocialMediaNews.com.au for January 2016

Jan blog

1. Facebook – 15,000,000 users
2. YouTube – 14,000,000 UAVs
3. WordPress.com – 5,650,000
4. Instagram – 5,000,000 Monthly Active Australian Users (Facebook/ Instagram data)
5. Tumblr – 4,500,000
6. LinkedIn – 3,700,000
8. Twitter – 2,800,000 Active Australian Users approx
7. Blogspot – 2,450,000
9. WhatsApp – 2,400,000 Active Australian Users
10. TripAdvisor – 2,200,000
11. Snapchat – 2,000,000 approx Monthly Active Australian Users
12. Tinder – 1,900,000 Australian users (estimation)
13. Yelp – 1,500,000
14. Flickr – 600,000
15. Pinterest – 300,000
16. Reddit – 120,000
17. MySpace – 80,000
18. Google Plus – 60,000 monthly active Australian users approx (estimation *revised*)

Key Points to note:

  • Facebook has seen an increase of 1 million users over the past couple of months.
  • Smaller networks continue to lose users as they don’t provide enough interest for returning users.
  • Tinder continues to grow in Australia as it nears the 2 million mark.

Have you seen any emerging smaller networks that have entered the market?

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