Can you imagine a world without Brands? Can I live in a world without Brands? Probably not.
Logorama is a short animated film which is made entirely through the use of 2,500 logos and mascots.
Logorama explores the extent to which logos are embedded in our daily existence.
“Logorama presents us with an over-marketed world built only from logos and real trademarks that are destroyed by a series of natural disasters (beginning with a hurricane, cyclone, tidal wave…). Logotypes are used to describe an alarming universe (similar to the one that we are living in) with all the graphic signs that accompany us everyday in our lives. This over-organized universe is violently transformed by the cataclysm becoming fantastic and absurd. it shows the victory of the creative against the rational, where nature and human fantasy triumph.”