Have you considered social innovation?

Here’s a great presentation (thanks Marek) that has 10 social innovations in areas such as education, journalism, food, health care etc.

Another leader in innovative design is Idris Mootee, is talking about social innovation here: Social Innovation Is A Smart Business Strategy. Businesses Can Be Good Stewards Of Our Societies. He brings forward an example of social innovation from one of his clients: Aviva. It shows how even a “same” product or category like insurance can use this kind of innovation to differentiate itself and extending it’s brand far away from it’s competitors. I believe this is only the beginning of things to come. Social education, governance, design, journalism and health care is already here ( just not evenly distributed yet).

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