Social Media Strategy comes to life at FRANkademy – 28th August 2009

Frankademy August 2009 - Social Media Strategy

A big shout out to everyone who attended our fourth FRANkademy on Friday, for what was another very successful social media session.  Thanks to MCN, Hardie Grant Publishing, Yaffa Publishing (AdNews), Carat, iProspect, Keep Left PR, Propeller PR and Austereo for their input and participation.

A special thankyou also goes out to our friends at Nuffnang, for making the big trip from overseas!

The session covered off a broad range of topics, including:

An introduction to the size of the opportunity social media presents
The importance of having an integrated social media strategy and not ‘grabbing at the tools’
What is Twitter?  Who is using it well?
Blogging, Blog Networks and Nuffnang Australia case studies
FRANkVizeum’s approach to bought/owned/earned media – a working case study

For anyone who missed Friday’s session and would like to attend our September event, please RSVP here and we’ll look forward to seeing you!

FRANkademy August 2009 - Social Drinks

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